When it comes to beer, wine and spirits, UFS is the toast of the town. As one of the largest independent alcohol retailers between Chicago and St. Louis, UFS provides plenty of reasons for customers to shop local. Our job was to make sure they know it. We created a mixed cocktail of branding and promotional spots designed to showcase the store’s strengths, increase customer loyalty, and give people yet another reason to raise a glass to UFS.
Most spots use a mix of custom animations, client-provided video, manufacturer assets, and MW footage.