Commission Before Closing offers advanced commission solutions to real estate agents and brokers nationwide. Agents can apply in minutes and once approved, receive funds the same day. McKenzie Wagner were tasked with naming and branding this newly established company. In an already crowded marketplace, we wanted to develop something that stood out but felt familiar to the real estate industry. Many competitor’s color palettes looked the same, so we made a point to work with bold, bright colors to help set CB4C apart from their peers.