Bell Racing USA

2016 Helmet Guide


Filed Under
  • Print, Advertising & Marketing

Scope of Project
  • Print
  • Print Collateral
  • Advertising & Marketing
  • Copy Writing

The 2016 Bell Racing Helmet Guide presents the entire line of Bell Racing’s high-performance helmets, highlighting their reputation for innovation and decades-long legacy for keeping drivers safe. The 2016 guide features drivers from several racing series, including three-time Formula One World Champion Lewis Hamilton and multi-series champion Nelson Piquet, Jr. Similar to the 2014 Helmet Guide, we used matte and gloss varnishes to highlight helmets and to enhance the customer’s brand experience.

BELL Racing USA - 2016 Helmet Guide
BELL Racing USA - 2016 Helmet Guide
BELL Racing USA - 2016 Helmet Guide
BELL Racing USA - 2016 Helmet Guide
BELL Racing USA - 2016 Helmet Guide
BELL Racing USA - 2016 Helmet Guide
BELL Racing USA - 2016 Helmet Guide
BELL Racing USA - 2016 Helmet Guide