Established in 1948, the Museum of the Cherokee People is one of the longest-operating tribal museums in the country. Located in Cherokee, North Carolina on the Qualla Boundary, the sovereign land of the Eastern Band of Cherokee Indians and ancestral homelands of all Cherokees, the Museum shares the history, culture, and stories of the Cherokee people through its exhibitions, collections, and programs.
McKenzie Wagner designed and developed a new site to replace their years-old existing WordPress website. The new site coincided with a branding and name change for the museum, implemented on this site which launched in late 2023.
Since then we have dramatically improved the museum’s web traffic, increasing the active users by over 53%, total sessions by over 48%, and site views by over 47%. We also worked hard to improve their SEO, increasing organic search sessions by 67% and direct sessions by 58%.
See the live site at motcp.org